SUSSURRI.

The Roots Imperative, is a non-profit organization that is undertaking action and research through a number of initiatives in the built environment and through forestation. The research supported by the Roots Imperative and undertaken by prominent scientists at the University of Texas and the Lady Bird Johnson Wildlife Center has helped guide the vision and define our goal: to acquire and regenerate over 50,000 biodiverse acres of land and plant 10 million hardwood trees—trees that will consume at least ten times the carbon dioxide we produce and enable us to give back more than we take from the world.

We think it is better to get started now with concrete, actionable solutions, in parallel to the ongoing analysis of theoretical innovation. We commissioned University of Texas (UT) to undertake research which has underpinned all the assumptions used in developing the Roots plan. Our independent research supports these numbers and suggests the relevance of our involvement in the land sinks (to a lesser extent Land Use), and Construction solutions would be significant. Reforestation needs minimal new technology, is cost efficient, and can begin today.

There are many other benefits to reforestation other than the carbon capture. We are directly rebuilding habitats that improve environmental conditions, support biodiversity, improve ground conditions and structure, and return land to its original state. The Roots Imperative will initially achieve 5MM tons of CO2e[2] capture through 20,000 acres of biodiverse reforestation over 10 years and is targeted to extract 50MM to 100MM tons of carbon by 2050. We further aim to provide the template for many more global and regional climate action programs for the hospitality industry, with emphasis on carbon capture through reforestation.